Licensed/Insured
5049969
Perspective re-imagined
Real Estate
At Ascent Droneography, we specialize in providing comprehensive drone services tailored for both residential and commercial real estate. Using the latest in cutting-edge aerial technology that captures stunning high-resolution 4k images and videos that showcase your properties from breathtaking angles, highlighting their unique features and surrounding environments, delivering timely and professional results. Real estate agents, developers, investors and homeowners can now showcase their listings effectively with stunning visual appeal.
Licensed/Insured
5049969
Benefits for Residential Properties
For residential real estate, drone videography and photography services offer an unparalleled view of homes, gardens and neighborhoods. Engage potential new buyers by allowing them to experience properties in a way traditional photography simply can't match. Aerial shots emphasize proximity to amenities, natural surroundings and other appealing aspects that enhance a buyer’s interest, helping to close deals faster and more efficiently!
Solutions for Commercial Real Estate
In the commercial sector, drone services play a vital role in showcasing large properties and developments by providing detailed aerial imagery. Additionally, dynamic marketing videos and promotional materials can highlight the scale and layout of commercial spaces, making it easier for investors and clients to visualize their potential!
Real Estate Drone Statistics
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When we first got into real estate aerial photography, we scoured the web for statistics proving the value of the service. We found none. Since then we have seen a couple stats pop up here and there. However, when we looked into the stats to see where they were pulled from it seems almost as if they appeared out of thin air. Therefore, we saw a need to have statistics that we knew were accurate in order to use with customers. That was the impetus for this study.
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​ Key Findings
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Home sellers
We learned early in the survey that homeowners who were annoyed you are taking up their time will give overly negative responses. If a homeowner was visibly annoyed during the conversation, we refrained from asking the question. It should also be noted that 30% of the responses were collected from homeowners who were having aerial photography done by us. It is possible this slightly skewed the results. However, that survey was not noticeably different than the normal homeowner survey so any aberration should be minimal.
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Property Size
As expected, properties with more land used drones at a higher rate. Of the large properties not using drone shots you would occasionally see satellite imagery. I suspect there is opportunity to sell drone services to these agents in particular.
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Agent Sales
The amount of high volume agents using aerial photography is very telling. It seems the best agents realize the value. We determined the results by taking the agents with the top 25% of sales volume and labeled them high volume. Those in the bottom 25% we labeled low volume. The rest we lumped in the middle and averaged the number of occurrences of drone photos.
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Listing Price
We expected more of a jump with houses over $1 million. If we were to do the study again we would set a lower starting point to see the jumps from 300k to 400k to 500k.
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Outdoor Features
Outdoor features did not seem to have much effect on aerial usages as decks were more common in general. It is our view that high decks and "in ground" pools show very well from a drone. There are likely opportunities to sell to agents with listings that have these features.
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83% of home sellers prefer an agent who uses drones
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High volume agents use aerial imagery 3.5x more often then low volume agents
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Large properties and high dollar homes use aerials more often